Fahrenheit has developed a new brand presence for Köster & Co GmbH. The objective was to strengthen and further expand the claim to quality leadership in the fields of stud welding and joining technology. On the basis of the brand positioning strategy developed by Fahrenheit, a new corporate claim and corporate design has been developed which is stringently implemented in Fahrenheit's crossmedia communication measures.
Köster & Co GmbH is one of the world's leading suppliers of stud welding and joining technology.
Advancement is the future
The newly developed corporate claim, combined with the strong key visual, clearly and impressively gets to the heart of the defined claim of Köster & Co.
Consistent implementation of the new digital brand communication
Fresh wind on the wall
Product data sheets and image ads