FAHRENHEIT regularly develops multi-stage, cross-media marketing and lead generation campaigns for NBTC Netherlands Bureau for Tourism and Convention. The objective in each case is to push and consolidate Holland as a holiday and travel destination, on the one hand to increase the visitor frequency in selected regions and on the other hand to build up a long-term loyal community with the newly generated target groups.
The NBTC (Dutch Bureau of Tourism & Convention) is the umbrella organization to which the Dutch Bureau of Tourism (NBT), the Association "Toerisme & Recreatie (AVN)" and the General Association of Tourist Associations (ANVV) have belonged to since 2001. They are committed to the promotion of tourism and leisure activities in the Netherlands and their marketing in Germany.
Social media and community campaign
Landing page with tulips Wall of Fame
Photo and social media wall
Emotional Photo Gallery